Events are powerful—but fleeting. Capturing the right content ensures the impact lasts long after the lights go down. Whether you’re running a conference, a product launch, or a team summit, here are five easy-to-execute content ideas that will help you extend the value of your event, keep your audience engaged, and impress sponsors, stakeholders, and future attendees. Best part? These can all be handled in a single shoot with the right crew.
1. The Keynote Highlight Reel
Capture the big moments. Whether it’s your CEO on stage, a keynote speaker, or a major announcement, this should be the polished piece you share on your website, in press releases, and on LinkedIn.
Why it matters:
This is your headline act – it’s what your audience will remember, and what future attendees will want to see.
How MOINGO does it:
We shoot with multiple cameras and mix in real-time to save you editing time and cost. We’ll even add music, titles, and subtitles ready for socials.
2. Speaker Social Clips for LinkedIn
Break down key talks or panels into 30–60 second nuggets that speakers and partners can share to their own networks.
Why it matters:
It’s win-win: they get personal branding content, and you get extended reach from their followers. You’ll often see more engagement on these clips than your official posts.
Pro tip:
Give each speaker a ready-to-post video with your event branding subtly included.
3. Vox Pops from Attendees
Grab a roaming mic and ask attendees simple questions like:
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“What did you think of the keynote?”
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“What was your biggest takeaway today?”
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“Would you come again next year?”
Why it matters:
It creates real, unscripted feedback that builds trust for your brand. It’s also incredibly useful in sponsorship pitches and post-event reports.
How we help:
We come equipped with wireless mics, lighting, and a skilled interviewer if needed.
4. Sponsor Interviews or Product Demos
Give your sponsors or partners a spotlight moment on camera to demo their product or talk about their involvement.
Why it matters:
This kind of content adds massive value to sponsor packages and makes them more likely to return.
Pro tip:
Offer it as a bonus or upsell in your sponsorship deck. We’ll produce it turnkey on-site.
5. The Post-Event Sizzle Reel
This is the one you mustn’t skip. 60–90 seconds of fast-paced footage cut to music, showing all the best bits.
Why it matters:
Perfect for social, email follow-ups, and marketing next year’s event. It sets the tone and makes people want to attend.
When to release:
Within 72 hours of your event ending is ideal—we can deliver that fast if we’re editing live on site.
Ready to Make it Happen?
MOINGO can capture all of this in one day with our 2-Camera B-Roll & Interview Package, or scale up to full live coverage with our 4-Camera Conference Package and CovaNet bonded internet for live streams.
Want to chat about what’s possible?
